We’ll be sending you our newsletter for the next five days, but if you’re not feeling it after that, we’ll call it quits — no action required. If you like what you see, click any link in this email, and each morning, we’ll keep sending the most relevant news, events, and updates from around Asheville. Our newsletters are completely free to receive and you can unsubscribe at any time.
A century in stone
The Flat Iron building turned into a hotel in spring 2024. | Photo by Indigo Road Hospitality
The 1920s saw an economic and cultural boom in Asheville, shaping the skyline as we know it today. Let’s journey back 100 years to learn how Asheville built its architectural identity, brick by brick.
The Flatiron Building
The tan brick Beaux-Arts building was designed by NY architect Albert C. Wirth, modeled after its Manhattan counterpart. It’s even considered to be NC’s best example of the wedge-shaped style that garnered popularity in larger cities across the US.
Fun fact: A century ago, it was also the site of a harrowing spectacle as thousands gathered to watch Harry H. Gardiner, a.k.a. “The Human Fly,” scale the new building without a rope in sight.
Throughout its first 100 years, the Flatiron Building has been host to offices, artists’ studios, retailers, and, notably, Asheville’s first radio station, WWNC. In 2024, the building was turned into a boutique hotel, housing the Michelin Green Star restaurant Luminosa on the ground level.
2,240,877. That’s how many passengers traveled through Asheville Regional Airport in 2025, marking the airport’s second-busiest year in history. The milestone arrives amid its $400 million multi-year expansion. The airport added that travelers can expect increased service to key cities in 2026.
Award
Speaking of architectural milestones, the Preservation Society of Asheville and Buncombe County will host the annual Griffin Awards on May 21, honoring regional historic preservation projects (think: adaptive re-use or restoration). Nominations are open through Friday, March 20.
Eat
You can now become a card-carrying bone broth buff at Finest Deli. The West Asheville restaurant has started a subscription service, letting you enjoy a number of mugs in-house, plus quarts to take home for a flat rate. Just pick your tier and start sippin’.
Festival
The Avett Brothers, Greensky Bluegrass, Béla Fleck, and more are booked to play the Earl Scruggs Music Festival in Mill Spring this Labor Day weekend, just a 45-minute drive from Asheville. Tickets go on sale tomorrow, March 6 at 10 a.m.
Kids
The Asheville Museum of Science is here to help you calculate the force behind a colossal slam dunk. While SoCon Basketball is in town, the fam can visit the STEAM Lab to learn all about the science behind the sport and how our bodies move when we play.
Job
Support WNC’s small businesses from a leadership level in one of several open roles at Mountain BizWorks. The nonprofit recently put out calls for a Data & Impact Officer, as well as an Asheville Recovers Together Grants Manager. See if you’re a good fit for the roles.
Health
ReadyRx pairs GLP-1 treatment with structure: physician oversight, lifestyle guidance, and support designed for follow-through. If your BMI is 27+, you may qualify for 24/7 medical access and program support. Check your eligibility and save $100 as a new patient with code HEALTH100.*
An old friend has returned. Scotty, the mascot that first adorned Highland’s Gaelic Amber Ale in the mid-90s, is back by popular demand, having been absent since the brewery rebranded in 2018.
The Gaelic Amber Ale is widely thought to be what put Asheville’s craft beer scene on the map, first crafted by founder Oscar Wong using refurbished dairy equipment in the basement of Barley’s Taproom.
Five viral products that are actually worth paying attention to:
🛍️ A popular swap for claw clips: these flat hair clips for better comfortability and all-day wear.
🛍️ Owala’s best-selling water bottles, now available in exclusive prints + patterns from Urban Outfitters. Or, you can never go wrong with one of the classic color combos.
🛍️ This practical long-handle wall cleaner easily goes from cleaning baseboards to high areas — no step ladder required.
🛍️ A pair of cloud slides with an ultra-cushioned sole and sleek, durable design.
🛍️ Kasa’s smart lightbulbs that have 16+ million color options + can be controlled from anywhere using a free app.
This could be the perfect reason to experience another pocket of WNC. Tasting Table named Ristorante Paoletti in Highlands, NC the best small town restaurant in the state.
}})
