City announces Food Truck Friday pilot program rolling into downtown

The city hopes that the new food truck program will bring foot traffic downtown.

Blue food truck with people waiting outside.

We’d line up for crispy arepas in Pack Square Park.

Photo via Delish

The City of Asheville has been cooking up a new program to bring folks downtown. Beginning this Friday, Oct. 3, the city is launching a Food Truck Friday pilot program, bringing a rotating selection of one to two food trucks to Pack Square Park each week through Friday, Dec. 19.

According to the city’s social media, we can expect Philly cheesesteaks this Friday from 11 a.m. to 3 p.m. — each week, you can check the city’s socials for hints to which trucks will be at the park.

While you’re there, a QR code on the food truck will lead you to a city survey letting you share your feedback. The responses from the survey will inform the future of the program and its possible expansion.

Food Truck Friday isn’t the only program the city has been toying with to increase foot traffic downtown. At the upcoming City Council meeting on Tuesday, Oct. 14, City Council will consider the activation of an events-based social district on the South Slope. More to come on that soon.

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