How to have a brat summer in Asheville

Thanks to Charli XCX’s hit pop album, we’re here to decode why “brat” is all over the airwaves, internet, and right outside your front door.

asheville brat

Are you “so Julia?”

Graphic by AVLtoday

Slime green word salad. Viral TikTok dances. Odd’s Cafe’s brat-cha latte. Your Gen Z + millennial relatives calling you “so brat.” It’s been a “brat summer” whether you knew it or not, so we’re here to explain what it means and how to get in on the fun.

British singer Charli XCX’s album “brat” was released on June 7 and debuted at No. 3 on the Billboard charts. Its 15 tracks examine existential topics like womanhood, family, and insecurity — all with an electric veneer of dance pop partying. In essence, to be a “brat” is to be yourself, flaws and all, while still having fun.

Now that you’re caught up on the lingo, here are three spots to live out your very own “brat summer” in Asheville.

Strange Magic | 98 N. Lexington Ave. | Grab a glass of natural wine and dance the night away at this glowing, pink bar. There are DJs on Thursday, Friday, and Saturday nights where you’ll hear those “Club Classics.”

rEvolve mercantile | 697 Haywood Rd. | Part of “brat summer” is dressing the part. Think: sporty sunglasses (even inside), cropped graphic tees, Von Dutch hats, and neon green threads. Lucky for you, rEvolve has an entire section of clothing dedicated to the style.

Justus Orchard | 187 Garren Rd., Hendersonville | There’s no better spot to film your version of the “Apple” TikTok dance than in a literal apple orchard. Show off your moves and snag some ripe Gala apples off the tree.

More from AVLtoday
Three Asheville exhibitions are showcasing craft, light, and Impressionist landscapes in fresh perspective this spring.
Put down the tech and pick up one of these hands-on hobbies by joining a local club or class.
Asheville restaurants, cafes, and diners serving up all the eggs, pancakes, shakshuka, mimosas, and other brunch favorites that will start your day off right.
New ArtsAVL-backed studies show a $436M economic impact, but a leaner, more independent workforce is reshaping how the region’s music economy operates.
Maximize your commute with these reader and editor picks of Asheville NC podcasts for business, leadership, and entrepreneurship.
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
In partnership with the Southern Appalachian Highlands Conservancy, the 342-acre property will be protected permanently.
From the American Goldfinch to the Carolina Wren — these avians can be found all around the area.
Explore eight local flower farms to ring in spring with stunning bouquets.
You submitted your questions about Asheville development projects. Now, let’s nail down the answers.