Hear local leaders discuss the future of the French Broad River

Learn all about the connections between environmental health and economic impact.


POV: You’re enjoying a day paddling down the river.

Photo by @bfitch24

$3.8 billion. That’s the annual economic impact of the French Broad River — and it’s a number that will be talked about at The French Broad River Partnership’s fifth annual meeting on Wednesday, Nov. 8 from 9 to 11:30 a.m. at the Ferguson Auditorium at A-B Tech Community College.

The French Broad River Partnership is a collaboration between WNC nonprofits, businesses, and government leaders dedicated to improving the river’s water quality and achieving sustainable economic growth.

State and local elected officials, industry stakeholders, and representatives of the business and tourism sector will discuss the relationship of the watershed’s environmental health and economy through three panels, each followed by an audience Q+A.

Bring your burning questions because the community is invited to attend the free event — but be sure to register in advance.

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