Support Us Button Widget

Asheville startup Fuel Goods brings sports nutrition to your doorstep

The founders of The RunnerBox and The RiderBox have launched Fuel Goods, offering even more sports nutrition products to explore.

An assortment of foods and snacks from a Fuel Goods box.

You can customize boxes to fuel your training.

Photo via Darby Communications

Local duo Laura Jorgensen and Courteney Lowe are here to fuel your fire — when it comes to sports nutrition, that is. In 2013, they created The RunnerBox, a subscription-based box filled with a myriad of items like healthy snacks, body care, and recovery products. In 2015, The RiderBox, which was geared toward cyclists, was introduced. Now, the Asheville startup is expanding its offerings and launching Fuel Goods.

The RunnerBox and RiderBox are still around — but now the company offers customized boxes on a personalized schedule, new curated boxes like the SwimmerBox or Pickleball Power Pack, and individual items from the Fuel Goods site.

To celebrate the launch of Fuel Goods, the company is teaming up with sportswear company Pressio for a party at The Mill (2000 Riverside Dr., Woodfin) with a food truck, up to 75% off nutrition products and sports apparel, and a one-mile fun run or 3.5-mile run. RSVP to reserve your spot at the free event.

More from AVLtoday
Spirit Halloween will strike South Tunnel Road twice, with stores in neighboring shopping plazas.
At this year’s North Carolina Awards, all recipients have made a valuable impact on WNC. Meet the locals who earned NC’s highest honor.
The City of Asheville has partnered with a UK-based entertainment company to begin initial phases of developing a public-private arts facility.
The shop announced it will reopen this November inside The Wyre in the upper RAD. Did we mention there will be dessert pizza?
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
Whether you love them sliced or only baked in a pie, local apples taste better when they’re picked fresh.
Hit up these bars + restaurants to see the upsets on the big screen.
Corner Kitchen in Biltmore Village and Zadie’s Market in Marshall received $50,000 grants through the trust’s Backing Historical Small Restaurants program.
The art market is throwing “Take II,” a bash celebrating its return to the River Arts District nearly a year after Helene.
The warehouse next to The Radical Hotel has been transformed into a gallery and workspace.