11 up-and-coming Instagram accounts in Asheville, NC


Photo by @jchong_eats

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Ready to up your Instagram game? Well, you’re in luck. We’ve compiled a list of some of Asheville’s up-and-coming local Instagram influencers (under 10,000 followers). *Follow* along if you want to discover even more of the magical folks we have here in the mountains.

You may find a new favorite dish, health tip, look, or cause along the way.


📷 Theurbangastronome | 1,486 followers

The Urban Gastronome shares all kinds of yummy food offered around town — dinner, drink, dessert — and he does not discriminate.

📷 @jchong_eats | 2,528 followers

Chef J. Chong’s feed is filled with delicious, colorful eats. Warning: These mouth-watering pictures will make you hungry.

📷 cooking_withcomedy | 1,278 followers

Comedian + chef Clarence Robinson delivers great meals and belly laughs.


📷 @saucey.sagey | 1,299 followers

Get outfit inspo + more from Sage, a roller skating, hula-hooping, fashionista who knows how to serve a look.

📷 @mrjawbreaking | 1,363 followers

This third-generation Ashevillian documents his explorations around town + shares his witty (and often saucy) perspectives.


📷 @andredphotography | 1,944 followers

Every picture Andre shares captures the majestic beauty of the mountains.

📷 @tiffanytreks | 1,395 followers

Tiffany’s photos will give you serious wanderlust.


📷 @plantswitht | 2,331 followers

Farmer, educator + herbalist Tamarya shares little snippets of her life — including harvests, foraging, chickens, and more.

📷 @hellomarylofgren | 5,108 followers

Mary offers protips on living a more embodied + intentional life.


📷 @juandiego_reyes | 4,022 followers

One look at this page and you’ll see why his moody, atmospheric works have been featured in publications like the New York Times and Wired.

📷 @avlalicia | 3,785 followers

We really love Alicia’s paintings, which combine lots of texture with whimsical subjects like bears in repose and puppies perched on furniture.

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