Where to collect matchbooks in Asheville

Dip your toes into “phillumeny,” aka the practice of collecting matchbooks, while you explore Asheville and support local businesses at the same time.

AVL matches

Here’s a snapshot of Editor Grace’s collection.

Graphic by AVLtoday

Phillumeny. That’s the word for collecting matchbooks and matchboxes — a hobby that’s made a comeback in recent years and recently won over Newsletter Editor Grace.

If this hobby sounds like your perfect match, here are just a few Asheville spots to visit to get your collection started:

Leo’s House of Thirst | Raise a glass over dinner or weekend brunch, and leave with a memento.

Little Jumbo | Bonus: You can also take home a bookmark from its sister bar, Character Study.

The Tiki Easy Bar | The downtown speakeasy has island-inspired cocktails and over-the-top decor — every 30 minutes, a dramatic “storm” rolls in, a la Rainforest Cafe.

The Whale | The craft beer bar is pouring brews from all around the globe at three Asheville locations.

Zillicoah Beer Co. | “Taste is a Memory” is inscribed on the back of the brewery’s matchbooks, available for $1 at the bar.

Know any more spots to pick up a souvenir? Strike up a convo in our inbox.

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